Panini America Provides Detailed First Look at 2017 XR Football (Preview Gallery)
August 24, 2017

As they do every year, Panini America Football Product Developers spent much of the offseason in the lab brainstorming tweaks to franchise favorites on the NFL product roster, dramatic alterations to others and, on occasion, devising completely new product additions from the ground up: 2017 XR Football is one that falls into that last category. Set to arrive in hobby shops across North America in late September, the product makes its hobby debut with hobby boxes (seven cards per pack, two packs per box) delivering, on average, one Rookie Autograph Jersey card, one Autograph and one Rookie Jumbo or Triple Memorabilia card.

By melding dynamic designs with strong memorabilia and autograph content, 2017 XR Football provides a fresh addition to Panini America’s 2017 product portfolio. It also provides the kinds of hits that could make the product a mainstay for future seasons.

Read more: The Official Blog of Panini America