Simply . . . Golden: Panini America Prepping Gold Standard Football’s Big Comeback
May 11, 2017

Has it really been that long? It seems unfathomable, frankly, that Panini America’s gilded Gold Standard Football franchise last appeared as a standalone product in 2011, when the likes of Cam Newton, Von Miller, A.J. Green and Julio Jones were but wet-behind-the-ears rookies and the Gold Standard brand was making a splash in the NBA market. But after that one-season run, Gold Standard Football was . . . gone.

But a comeback is coming. In mid July, five full years after the product’s first appearance, Panini America will boldly relaunch Gold Standard Football, bolstered by so much of the gilded goodness from 2011 and aspects borrowed from the still-going-strong Gold Standard Basketball franchise.

Read more: The Official Blog of Panini America