If you missed any of the drool-inducing Tweets flowing from the Panini America account Tuesday morning, well, you missed a lot. Panini America Brand Manager Chris Barr was in full tantalizing, Twitter-takeover mode as he brought folks behind the scenes for the first day of packout for 2015 National Treasures Football. Judging by both the pure nastiness of the content Barr captured and the sizable buzz it generated in the Twitterverse, it’s abundantly clear that this year’s release is dressed to thrill.
Due out next Friday, this year’s National Treasures Football — like all of those that have come before in the brand’s proud, super-premium history — is rife with the kind of autograph and memorabilia content that can make an entire collection with a single pull. Some of that was on display bright and early Tuesday morning. But we’re going to share it again right now.
Read more: The Official Blog of Panini America