I got a crash course over the last week on something our loyal collectors know all too well: Sometimes, getting your hands on Panini America’s hottest products can be a difficult task — even when you market those products for the company that makes them. By the time 2013 America’s Pastime Baseball and 2013 Elite Extra Edition Baseball released simultaneously on January 9, we had inadvertently bucked The Knight’s Lance trend of providing Teaser Galleries for either product.
Our small allotment of marketing product that usually arrives the day before a product releases didn’t arrive last Wednesday. Or last Thursday. Or last Friday. So when it still hadn’t arrived yesterday morning, I finally reached out to members of our Production and Sales teams — and to our production facility across town — to see what I could find out.
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