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The popular Panini America Redemption Trade-Up Program that debuted earlier this year at the 2012 National Sports Collectors Convention is back by popular demand. Panini America officials announced on Monday that the company will bring the successful program back for this weekend’s 2012 Toronto Fall Expo.
The unique initiative — exclusive to hockey this weekend — will be conducted live at the Panini America booth and will afford those collectors in attendance holding multiple outstanding redemption cards four months or older the opportunity to trade them in for a card or cards of higher value.
Read more: The Official Blog of Panini America
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